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Re-listing your home- THE DREADED EXPIRED LISTING!! Part 1

Re-listing Your Home! Avoid being an EXPIRED LISTING again!!

 

It’s happened!  Your listing is about to expire and your home hasn’t sold.  The initial listing period agreed upon between you and your real estate agent has expired.   As expected you are probably disappointed and frustrated because your home did not sell and you are wondering what to do next.

Stay calm; it’s not the end of the world! There are strategies that can help you sell your home. For starters, don’t panic. You aren’t alone!  In a sluggish real estate market as many as one-third to one-half of the listings may expire unsold!!  In Middlesex County, Massachusetts in the past year, 42% of the homes that were listed for sale, expired unsold.  That is not even taking into consideration the listings that just cancelled their contracts, never to be sold.

As a home seller there are things you can do to make sure your home sell the next time you list your home.  First its time to re-evaluate your decision to sell.  Why did you initially decide to list your home? Are those reasons still valid?  If you really don’t want to sell this could be affecting your attitude toward the whole process, including the price you are asking and the offer you will accept. Many times sellers have no choice but to sell because of job or personal situation.  It is time to roll up your sleeves and make a renewed commitment to do what it takes to market your house effectively.

                          There are no problems, only situations, and the key is to turn the situation into an opportunity. – Dale Carnegie

Is it time to renew your contract with the same agent or find a new agent to list your home? As your home sits on the market unsold and your listing contract expires, expect to be approached by other real estate agents seeking to re-list your home with a better “plan or strategy”.  It is now time to decide do you re-list with your original agent or find a new one?

It’s up to you, but now’s the time to decide!

The Expired Listing and what may have gone wrong

Review the big 4 areas that could have hindered your home from selling.  There are 4 areas to look at to determine where things have gone wrong.  Every home has the potential of selling in any market.  The following posts will help you identify problem areas.

  1. Communication– Expired Listing Part 2
  2. Price Expired Listing Part 3
  3. ConditionExpired Listing Part 4
  4. Marketing

This article is just the first of five.

Lastly,  I want to leave you with one thought.  If your home did not sell the first time, something needs to change for it to sell.  Doing the same thing will produce the same results!! Many times a homeowner will list with the same agent.  This may or may not be a bad idea depending on how it went the first time around.  Unfortunately many home sellers will hire the agent that gives them the highest number for there house.  Look at the four major reasons why your house didn’t sell.  Are you the problem or was your agent a problem?

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This post, Re-listing your home- THE DREADED EXPIRED LISTING!!  Part 1, has been provided by Kevin Vitali of EXIT Group One Real Estate.  Kevin bring over 12 years of full time real estate experience with 100’s of successful sales to the table.  He has successfully sold many expired listing from homeowners that were not successful the first time around.  For your free EXPIRED LISTING CONSULTATION, call Kevin at 978-360-0422.